Question
Entrepreneurship Question on Fundamentals of Business
Rajat wanted to setup his own business but he did not have the required funds. He was also not able to set up a meeting with the investors to explain his project. One day he was able to give a short summary of the project to the investors in the elevator. This awaken the interest of the investor. Identify the format of a business plan used by Rajat.
A
A pitch with oral narrative
B
Elevator pitch
C
Written presentation
D
Internal operational plan
Answer
Elevator pitch
Explanation
Solution
The correct option is(B): Elevator pitch